How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 02:55
Perception
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Product
Place
People
Good marketing is doing this well.
As an atheist don't you really feel fear for committing sins which are not violating national laws?
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Price
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Processes
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.